About

ICN Models is the international leader in talent discovery and model management, widely recognized by Chinese Model Industry leaders for our diverse professional portfolio of the highest performing talent in the country.

Legendary modeling agency founded in Guangzhou, China serving mainland China via the website icnmodels.com, offers employers and models a new platform for talent exchange thereby directly offering models to companies without additional middle-man costs. Our founder, Marcus Gerrard believed models could be managed as talent in the same vein as professional athletes, actors, and other entertainers, and that their popularity could be leveraged into strong personal brands beyond the magazine page or runway. Gerrards’s conviction resulted in the industry’s highest standard of excellence. By managing careers over bookings, a point of difference that has propelled ICN Models’ nonstop growth, the agency has claimed the vanguard for over two decades.

As an industry pioneer, ICN Models continues to challenge the status quo with its clients, and broaden opportunities for all of its talent.